UUENDY LAU is an original, novel fashion brand founded by Wendy. “UU” (double U) is a unique recognition for her. It is a symbol of Double Happiness ‘ üü ’, but also the connecting link between individuals including couples and buddies ü-ü .
Wendy is a graduate with an Industrial & Product Design (School of Design) degree from the Hong Kong Polytechnic University. One year after her graduation, Wendy started “UUendy Lau”, specializing primarily in fashion accessories and lifestyle products. Her products are now available at shops in Hong Kong, Beijing, Shanghai, Singapore and Milan (France). Wendy also has a passion for expressing her ideas and thoughts through her drawing and illustration.
Wendy is actively engaged in design events and exhibitions (e.g. she was an invited speaker at Hong Kong TEDx in 2012, an invited designer in promotional events for well-known product brands including Absolut Vodka, Vans and Lane Crawford, Lomography, Cattier Champagne, and others ). In 2013, she won a place to be one of the local designers representing Hong Kong to participate in Hong Kong x Brussels Design Exchange Program.
Design is a language to express myself. It is also a force that brings together people with similar interests and passion.
2007-2010 BA (Hons) in Design (Industrial & Product), Hong Kong Polytechnic University
2010–Present Project Manager
SDWorks (School of Design, The Hong Kong Polytechnic University)
A major part of my job is to help design students to develop, concretise and
commercialise their ideas, converting their great concept to actual products. A
number of main tasks include product production, packaging, branding,
promotion, exhibition and wholesale & retail sales.
DESIGN BRAND ACHIEVEMENTS
“UUendy Lau” is a fashion brand established in 2011 after my graduation.
The brand specializes in fashion accessories and stylish items. The products are inspired by and created partly with the unused leather pieces collected from factories, which corresponds with my concept that brings a message of “second life” and “hope”.
<The PRINT MARKET #01> - Exhibition held in Ethos, HK
- One of the 9 HK-based artists invited to exhibit their illustrations & prints
<Home> - Exhibition held in Fang Suo Commune, Guangzhou, China
- One of the 11 invited Asian artists to present an installation model of home
<Timeless Childhood> - Exhibition organized by Grace Vineyard
<HK Brussels Design September> - Exhibition and Fashion Show in Brussels, Belgium held by Ambassadors of Design HK
- One of the 8 HK designers invited to organize exhibition and fashion show with Belgian dancers
<Ocean Art Walk 2013> – Exhibition organized by HK Shark Foundation
- One of the 4 HK designers invited to use their works to help raise the public awareness towards shark and marine conservation
<Hi Absolut> - Exhibition held in GuangZhou, China
- One of the 11 invited Asian artists to design new packaging for Absolut Vodka
<La Sardina Wardrobe> - Exhibition held by Lomography HK
- One of the 11 local artists invited to demonstrate through own design the DIY element of the newly launched ‘La Sardina’ camera
<Back to Nature> - Exhibition organized by UA Cinema (CityPlaza)
<Nomad> - Exhibition in WOK Store, Milan, Italy
<Fashion Fest For girls> - Accessory styling for part of the fashion show
<Kaohsiung Design Festival> - Exhibition held in Taiwan
2013 Mar <ACTION 2013> - an entrepreneurship talk held in University of Hong Kong
- Theme of the seminar series: “Build up your brand at low cost”
- Invited speaker to share experience of brand development
2012 Dec <TEDx Hong Kong> – Invited speaker for TEDx Youth seminar series
- Sharing of innovative ideas in ‘playing’ with a material - leather
2011, 2013 Guest speaker on TV show<姊妹淘 All Things Girl, TVB>, <文化新領域 Culture Engine 4U, TVB>
2012, 2013 Guest speaker on Radio show<Made in HK, RTHK>, <姿姿整整 Fabulous, RTHK>